SEO & AI search for wealth managers

SEO and AI search for wealth managers and RIAs

Rank for the searches your best-fit clients type, and become the firm ChatGPT, Perplexity and Google’s AI Overviews recommend.

Who it's for

Independent RIAs, fee-only fiduciaries, multi-family offices and boutique wealth managers that win on referrals but are invisible, or outranked by directories, for high-intent searches.

If prospects can’t find you when they search for an advisor like you, or AI tools recommend your competitors instead, this is for you.

What's included

Everything it takes to be found and recommended

Technical SEO

Crawlability, speed and schema for your firm, advisors and services, so Google and AI tools can read and trust your site.

Answer-first service and niche pages

Pages built around the situations your clients are in, such as business owners selling a company or executives with concentrated stock.

GEO and AEO

Clear entity information, citations on the sources AI engines trust and FAQ content AI can quote.

YMYL trust signals

Author bios, credentials, Form ADV links and disclosures: what Google expects from financial websites.

Authority building

Relevant mentions from publications, partners and local sources, plus clean-up of harmful backlinks.

Reporting that matters

Monthly reporting on rankings, AI mentions, enquiries and cost per client, not vanity traffic.

Proof

Seattle wealth manager

80%

growth in organic traffic

35%

lower client acquisition cost

Page 1

for priority searches

AI Overview

placement on Google

Questions

How is GEO different from SEO?

SEO helps you rank in search results. GEO (Generative Engine Optimization) helps AI tools like ChatGPT and Perplexity understand, trust and recommend your firm. The foundations overlap, so I work on both together.

Do you write the content?

Yes. I draft answer-first pages and articles in plain English, built for your compliance team to review before anything is published.

How do you measure AI visibility?

I test a fixed set of client-style questions across ChatGPT, Perplexity, Gemini and Google AI Overviews each month and track where your firm is named and cited.

What do you need from our team?

Access to your website and Google Search Console, a short kickoff call, and a contact in compliance for content reviews.

Start with a free Snapshot

See where your firm appears in AI answers today, and who appears instead.